Case Study - Nexus Air
At Based Creative, we transformed Nexus Air with a holistic rebranding, from a refreshed logo to a fully redesigned website, underpinned by modern technology for seamless operation. Our comprehensive approach also extended to stylish new swag and branded vehicles, ensuring a consistent and engaging brand presence across all touchpoints.
- Client
- Nexus Air
- Year
- Service
- Branding
Based Creative proudly spearheaded the Nexus Air Project, a full-spectrum rebranding initiative for Nexus Air Heating & Cooling. Our goal was to modernize their brand and streamline their digital presence to better reflect their high standards of service and technological adeptness. We kicked off the project with a sleek redesign of the Nexus Air logo, infusing contemporary aesthetics that resonate with today’s consumer.
Our team didn’t stop at just a logo makeover. We completely overhauled the Nexus Air website, rebuilding it from the ground up using the latest technologies, with Notion integrated for easy maintenance and optimal user experience. This website isn't just functional; it's a testament to modern design principles blended seamlessly with user-centric functionality.
Beyond digital, Based Creative also designed a fresh line of swag—including t-shirts, caps, and van wraps—that showcases the revitalized brand identity of Nexus Air. These elements ensure brand consistency and visibility in every customer interaction, from online browsing to the real-world service experience.
You can check out the redesigned website at TheNexusAir.com.
What we did
- Branding